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NPGA’s two-city rotation is formula for reinventing events

After more than two decades hosting its flagship Southeastern Convention and International Propane Expo at the Georgia World Congress Center in Atlanta, the National Propane Gas Association (NPGA) needed a change. The show, better known as NPGA Expo, had become stale, NPGA president and CEO Stephen Kaminski told CEO Update. To revive the brand, sharpen its value proposition, and showcase the industry, Washington-based NPGA pivoted to a two-city rotation in 2022.Alternating the show between Nashville, Tennessee, and Charlotte, North Carolina, has increased attendance and renewed excitement among members. The strategy came about after surveying members and holding in-depth conversations with… Read More